BYND RECT 24/25

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Created by Valerie Christina Urbaez

Created by Zhiyuan Qi

Yiwen Chen
D.B.A: Eve
I’m a designer who blends creativity and technology to create meaningful, emotionally resonant experiences that solve practical problems and foster empathy. I view design as a bridge—connecting people, closing educational gaps, and making complex systems intuitive and engaging. By combining insights from psychology, human-computer interaction, and data-driven learning, I aim to design purposeful solutions that spark curiosity, promote lifelong learning, and make the world more inclusive and accessible.
Roles & Projects
Strategist in Y3Z's project: Dian Sum More: An Interactive Dim Sum Experience
Strategist in Y3Z's project: Dim Sum More: An Interactive Dim Sum Experience
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Zhiyuan Qi
D.B.A: James
I have a passion for design. I care deeply about any visual or product design. In every aspect of life, I observe good designs and document them. At the same time, I am willing to criticize and evaluate any shortcomings that I believe are essential. For me, design is an indispensable part of a product.
Roles & Projects
Designer in Y3Z's project: Dian Sum More: An Interactive Dim Sum Experience
Designer in Y3Z's project: Dim Sum More: An Interactive Dim Sum Experience
Contact Details
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LinkedIn
Portfolio
Yinuo Li
D.B.A: Mino
I am a designer passionate about crafting meaningful, interactive experiences that blend visual design with strategic intent. With a background in branding, UI/UX, and storytelling, I strive to turn complex ideas into clear, intuitive systems. I view design as a puzzle—assembling cultural context, user needs, and emotional impact into cohesive, immersive outcomes. My work often sits at the intersection of tradition and innovation, using design as a tool to connect people across backgrounds and experiences.
Roles & Projects
UX Researcher in Y3Z's project: Dian Sum More: An Interactive Dim Sum Experience
UX Researcher in Y3Z's project: Dim Sum More: An Interactive Dim Sum Experience
Contact Details
Email
LinkedIn
Portfolio
Yi-Lin Lu
D.B.A: Candy
I am a design student with a strong focus on both user experience design and graphic design, passionate about creating solutions that balance practicality with creativity. My approach to design centers on solving realistic problems by crafting user-centric solutions that meet real-world needs while delivering intuitive and impactful experiences. I thrive on problem-solving, whether through meticulous research, iterative design processes, or uncovering opportunities to push boundaries and think outside the box.
With a deep interest in blending functionality and aesthetics, I enjoy designing interfaces, brand identities, and systems that not only look great but also improve how people interact with the world around them. I am driven by curiosity, constantly refining my skills to stay adaptable and innovative in tackling diverse challenges.
Roles & Projects
Designer in Y3Z's project: Dian Sum More: An Interactive Dim Sum Experience
Designer in Y3Z's project: Dim Sum More: An Interactive Dim Sum Experience
Contact Details
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LinkedIn
Portfolio
Roobin Lee
D.B.A: Ruby
Ruby Lee is a multidisciplinary designer and recent graduate of the School of Visual Arts, holding a BFA in Graphic Design with a concentration in branding and experience design. Born in Seoul, raised in Shanghai, and now based in New York, her multicultural background shapes a globally conscious design perspective. Her work blends strategy and storytelling across media—including 3D design, film, sculpture, and spatial systems, with a focus on creating emotionally resonant visual narratives. Ruby has held design roles at the School of Visual Arts and Drury Design, where she contributed to projects ranging from experiential installations to brand systems, always aiming to craft thoughtful, impactful experiences that connect meaningfully with audiences.
Roles & Projects
UX Researcher in +82's project: Cobble
UX Researcher in +82's project: BEAM
Contact Details
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LinkedIn
Portfolio
Eunji Jia Kong
D.B.A: Jia
Jia is a Product Designer and Graphic Designer based in New York.
Born in South Korea Grew up in Texas, and now based in NY. Currently Studying Design at School of Visual Art.
Continually explore the interaction between digital and design, pursuing an approach that evokes deep empathy through my work.
My designs symbolize a journey of exploration, much like a spacecraft venturing towards new horizons.
Roles & Projects
Producer in +82's project: Cobble
Strategist in +82's project: BEAM
Contact Details
Email
LinkedIn
Portfolio
Jeongwon Park
D.B.A: Celeste
Celeste is a multidisciplinary designer based in NYC and Seoul, mainly focusing on brand identity and product design. Born and raised in Seoul, South Korea, she earned her first bachelor’s degree in Art Theory at the Korea National University of Arts. Previously, Celeste learned how to read and interpret visuals within the realms of art, history, aesthetics, philosophy and all the other diverse perspectives. Now, she is working on creating visuals by integrating theoretical fundamentals, to pursue her next degree in Design at the School of Visual Arts.
Roles & Projects
Designer in +82's project: Cobble
Designer in +82's project: BEAM
Contact Details
Email
LinkedIn
Portfolio
Yeeun Min
D.B.A: Yennie
Yennie Min is a versatile product designer based in New York City, specializing in UX/UI, 3D design, and creative innovation. She values authentic storytelling and focuses on the subtle details of everyday life and design.
Driven by empathy, she transforms challenges into user-centered solutions that are both functional and visually engaging. Inspired by simple joys—like playing tennis and golf, baking, and daily interactions—her work blends creativity with practicality.
Yennie embraces iteration and brings positivity and purpose to every project, crafting intuitive experiences that leave lasting impressions.
Roles & Projects
UX Researcher in +82's project: Cobble
UX Researcher in +82's project: BEAM
Contact Details
Email
LinkedIn
Portfolio
Zhixuan Chen
D.B.A: Joyner
Visual designers focus on visual color. Good at pattern drawing, VI design, font design and interaction design. Experience in exhibition and code writing. Love to explore with new media and design styles.
Roles & Projects
Strategist in CMD+Z's project: Umi
Contact Details
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LinkedIn
Portfolio
Xinyi Jin
D.B.A: Victoria
Creative graphic designer skilled in Adobe Creative Suite and Figma, with a passion for crafting visually engaging content that enhances brand identity and customer engagement.
Roles & Projects
UX Researcher in CMD+Z's project: Umi
Contact Details
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LinkedIn
Portfolio
Valerie Christina Urbaez
D.B.A: Valerie, Val
Valerie Urbaez is an NYC-based graphic design student who approaches every project with a fun combination of strategic thinking and creative flexibility.
With strong technical and organizational skills, Valerie can communicate and execute her ideas from conception to production. Her recent editorial spread, "¿Que Tal?" is an example of her passion for the publication world, global creative strategy, and collaborative teamwork.
Roles & Projects
Designer in CMD+Z's project: Umi
Designer in Valerie Urbaez's project: RL Auto
Contact Details
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LinkedIn
Portfolio
Siyun Li
D.B.A: Alice
I’m a graphic designer who likes to experiment and brainstorm creatively. I hope everyone can experience the beauty of design in my designs—those small, shining things that are often overlooked by us.
Roles & Projects
Producer in CMD+Z's project: Umi
Designer in CMD's project: MUUN
Contact Details
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LinkedIn
Portfolio
Shihan Wang
D.B.A: Seven
Innovative graphic designer proficient in Adobe Creative Suite and Figma, dedicated to creating visually compelling content that strengthens brand identity and drives customer engagement. Believing design is to bring people better life experiences.
Roles & Projects
Designer in CMD+Z's project: Umi
UX Researcher in CMD's project: MUUN
Contact Details
Email
LinkedIn
Portfolio
Hyewon Jang
D.B.A: Hyewon
Hyewon Jang is a graphic designer based in New York. Currently studying at the School of Visual Arts, she specializes in editorial design, identity design, art direction, and photography. With a passion for crafting visual narratives, she leverages her collected stories to create meaningful connections through her work.
Roles & Projects
Designer in sansan's project: TPING
Contact Details
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